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The Purple Cow

Waubay, SD • ★ 4.7 (356 Google reviews)

Inside The Purple Cow
The Purple Cow photo from Google
The Purple Cow photo from Google

The Story

The scent of sweet cream and old-fashioned candy fills the air, promising a delightful stop on the open road. Bright, cheerful colors and vintage charm welcome travelers seeking a moment of simple joy and a delicious treat. Every scoop of ice cream and sip of soda feels like a perfect, unhurried taste of small-town America.

From the Counter

Recent Google reviews

  • Cara Harrison

    ★ 4 • a month ago

    The ice cream was impeccable! I was disappointed in the managers though. It was quite full so we were queuing out the door and instead of asking nicely she came out at yelled at everyone to ‘get inside and close the door’ before slamming the door to her office. The other manager(?) was snapping and rolling her eyes at the girls scooping the ice cream. The bathrooms were quite gross.

  • Charlee

    ★ 5 • 4 months ago

    The atmosphere was a vibe! I loved the fast and friendly service. The prices were fair and the ice cream was amazing! I will be stopping by again, hopefully soon! ☺️

  • Shirley

    ★ 5 • 5 years ago

    Visiting from California into this place selling beef sticks w/tomato and black cherry ice cream was too good to be true. Foremost- the sweetest staff there! I eat ice cream maybe 5 times a year or less. …. And this black cherry 🍒 was the creamiest n dreamiest ice cream with extra large cherries. It was delicious and a large scoop! The beef sticks were very tasty, and I plan to go here on each visit.I have to watch my cholesterol and the nutrition count mattered to me at my age. We ate these for days while fishing. Other goods : frozen meats of various kinds and frozen pizza. I can imagine how good they must be. Some good tasting interesting retro cornflake candy bars too ! Thank you again for the great pit stop and photo opportunity inside and outside. Shirley from Lakewood California

  • Tanon Larson

    ★ 5 • 2 months ago

    Had a shake which was excellent and bought some meat sticks which were also excellent. Will definitely come back again.